PRIVACY POLICY

Who we are

We at ViteChoice, LLC. (“ViteChoice,” “we,” “us,” or “our”) have created this privacy policy (this “Privacy Policy”) to describe how your personal information is collected, used, and shared when you visit or make a purchase from our website located at www.vitechoice.com (the “Website”). This Privacy Policy relates to the information collection and use practices of ViteChoice in connection with our Services, which are made available to you through our website.

Users and Terms

This Privacy Policy applies to visitors to the Website, who view only publicly-available content (“Visitors”), and customers who have purchased a Product from our Services (“Customers”).

By visiting our Website, Visitors are agreeing to the terms of this Privacy Policy and the accompanying Terms of Use. By purchasing a Product, each Customer is agreeing to the terms of this Privacy Policy and the accompanying Terms of Use.

Capitalized terms not defined in this Privacy Policy shall have the meaning set forth in our Terms of Use.

Personal Information We Collect

When you visit the Website, you authorize us to collect and/or receive such information:

1. Personal Information:
   You may be asked to provide us with personal information about yourself, such as your name, e-mail address, age, and zipcode. All information that we receive under this section is collectively called “Personal Information.” We do not collect any Personal Information from Visitors when they use the Website, unless they provide such information voluntarily.
2. Billing Information:
   In order to purchase a Product from our Services, you may be required to provide certain information in addition to the Personal Information noted above. Such information may include a credit card number, expiration date, billing zipcode, activation code, and similar information (collectively, the “Billing Information). Such Billing Information will be collected and processed by our Third Party Payment Vendor pursuant to the terms and conditions of their privacy policies and terms of use, and we do not obtain access to any Billing Information.
3. Other Information:
   In addition to the Personal Information and Billing Information, we may collect additional information (collectively, the “Other Information”). Such Other Information may include:
   • Your Activity:
     In an ongoing effort to improve the Website and the Services, we automatically collect certain information when Visitors visit the Website, and when Customers use the Services. Such information includes, without limitation, IP addresses, browser type and language, referring and exit pages and URLs, date and time zone, amount of time spent on particular pages, what sections of the Website Visitors visit, and how you interact with the Website and Services.
   • Cookies:
     We may collect information using “cookie” technology. We may use both session cookies (which expire once you close your web browser) and persistent cookies (which stay on your computer until you delete them) to help us collect Other Information and to enhance your experience using the Services. If you do not want us to place a cookie on your hard drive, you may be able to turn that feature off on your computer or mobile device. Please consult your Internet browser’s documentation for information on how to do this and how to delete persistent cookies. However, if you decide not to accept cookies from us, the Services and Website may not function properly.
   • Third-Party Analytics:
     We may use one or more third-party analytics services to understand your interaction with the Services and Website, compile reports on activity, collect demographic data, analyze performance metrics, and collect and evaluate other information relating to the Services and mobile and Internet usage. These third parties use cookies and other technologies to help analyze and provide us the data. By accessing and using the Services, you consent to the processing of data about you by these analytics providers in the manner and for the purposes set out in this Privacy Policy. Please be advised that if you opt out of any service, you may not be able to use the full functionality of the Website, and the Services.

The Information Collected by or Through Third-Party Advertising Companies

We may share, or we may permit third party online advertising networks, social media companies and other third party services, to collect, information about your use of our Website over time so that they may play or display ads on our Website, on other devices you may use, and on other websites, apps or services, including on Facebook. It is important to note, however, that we do not share any of your Personal Information with these parties. These third parties may use cookies, pixel tags (also called web beacons or clear gifs), and/or other technologies to collect this non-personal information for such purposes. Pixel tags enable us, and these third-party advertisers, to recognize a browser’s cookie when a browser visits the site on which the pixel tag is located in order to learn which advertisement brings a user to a given site.

How We Use and Share Your Information

You authorize us to use the Personal Information and the Other Information (collectively, the “Information”) to provide and improve the Website and the Services; to solicit your feedback; and to inform you about our products and services and those of our promotional partners.

You also authorize us to use and/or share Information as described below.

• Agents, Providers and Related Third Parties:
  We may engage other companies and individuals to perform certain business-related functions on our behalf. Examples may include providing technical assistance, order fulfillment, customer service, and marketing assistance. These other companies will have access to the Information only as necessary to perform their functions and to the extent permitted by law. We may also share your Information with any of our parent companies, subsidiaries, or other companies under common control with us.
• Aggregated Information:
  In an ongoing effort to better understand our Visitors, and Customers, we may analyze Personal Information with Other Information in anonymized and aggregate form in order to operate, maintain, manage, and improve the Website and the Services and for our own research purposes. This aggregate information does not identify you personally.
• Business Transfers:
  As we develop our businesses, we might sell or buy businesses or assets. In the event of a corporate sale, merger, reorganization, sale of assets, dissolution, or similar event, the Information may be part of the transferred assets.
• Legal Requirements:
  We may disclose your Information if required to do so by law, or in the good faith belief that such action or disclosure is necessary or appropriate to: (i) operate the Platform, (ii) comply with any legal obligation, report unlawful activity, cooperate with law enforcement, or protect against legal liability, (iii) protect and defend our rights, property, personnel, suppliers, sponsors, agents or licensors, or (iv) protect the personal safety of vendors, users of the Platform or the public.

We know how important it is to keep the Information you’ve entrusted to us confidential. We will not rent, sell or share your Information with third parties except as specifically approved or under the circumstances described above. If you do not want us to use or disclose Information collected about you in the ways identified in this policy, you should not use the Website or Services.

Protecting Your Information

We take commercially reasonable steps to protect the Information from loss, misuse, and unauthorized access, disclosure, alteration, or destruction. We follow generally accepted industry standards to protect the Information submitted to us, both during transmission and once we receive it. However, we cannot guarantee the security of our databases, nor can we guarantee that the information you supply will not be intercepted while being transmitted to and from us over the Internet. In particular, e-mail sent to or from the Platform may not be secure, and you should therefore take special care in deciding what information you send to us via e-mail.

Communication Preferences

When registering an account with our Website, customers may opt out of having their Information used for e-mail marketing purposes. Customers may also access and modify their preferences by following the instructions found on the Website. In addition, you may manage your receipt of marketing and non-transactional communications by clicking on the “unsubscribe” link located on the bottom of any ViteChoice marketing e-mail. We will use commercially reasonable efforts to process such requests in a timely manner. You should be aware, however, that it is not always possible to completely remove or modify information in our subscription databases. Customers cannot opt out of receiving transactional e-mails related to their account with us.

Notice to Non-US Residents

The Website, the Services, and their servers are operated in the United States, Canada, and possibly other countries around the world. Please be aware that your information, may be transferred to, processed, maintained, and used on computers, servers, and systems located outside of your state, province, country, or other governmental jurisdiction where the privacy laws may not be as protective as those in your jurisdiction. If you are located outside the United States and choose to use the Website and/or the Services, you hereby irrevocably and unconditionally consent to such transfer, processing, and use in the United States and elsewhere.

External Websites

The Website and the Services may contain links to External Sites. ViteChoice has no control over the privacy practices or the content of these External Sites. As such, we are not responsible for the content or the privacy policies of those External Sites. You should check the applicable third-party privacy policy and terms of use when visiting any other websites.

Minors

We do not knowingly collect Personal Information from children under the age of 18. If you are under 18, please do not give us any Personal Information. We encourage parents and legal guardians to monitor their children’s Internet usage and to help enforce our Privacy Policy by instructing their children to never provide us Personal Information without their permission. If you have reason to believe that a child under the age of 18 has provided Personal Information to us, please contact us, and we will endeavor to delete that information from our databases.

HIPPA

ViteChoice, LLC. is not an entity that is covered by HIPAA. The HIPAA privacy rules apply to health plans, health care clearinghouses, to any health care provider who transmits health information in electronic form in connection with transactions for which the Secretary of HHS has adopted standards under HIPAA (the “covered entities”) and their service providers (“business associates”). This means that the information that you provide to us is not protected by the HIPAA privacy rules and regulations.

Data Retention

We will retain your information for as long as your account is active or as needed to provide you services. If you wish to cancel your account or request that we no longer use your information to provide you services, please contact us. We will retain and use your information as necessary to comply with our legal obligations, resolve disputes, and enforce our agreements.

ViteChoice, LLC. Messaging Service Privacy Policy

This Messaging Service Privacy Policy explains how ViteChoice, LLC. (hereinafter, “ViteChoice, LLC.,” “We,” “Us,” “Our”) collects, uses, and shares personal information about you in relation to Our text message marketing program (the “Messaging Service”). 

Changes to the Messaging Service Privacy Policy
We may revise this Messaging Service Privacy Policy from time to time in our sole discretion. If there are any material changes to this Messaging Service Privacy Policy, we will notify you as required by applicable law. You understand and agree that you will be deemed to have accepted the updated Messaging Service Privacy Policy if you continue to use the Messaging Service after the new Messaging Service Privacy Policy takes effect.

Personal Information We Collect
When you sign up for the Messaging Service, We collect personal information such as your name, phone number, and email address. When you use the Messaging Service to send or receive messages, We collect communications metadata (e.g., the time/date a message was sent or received) and the contents of any communications you send or receive via the Messaging Service.

We may also collect information about you using cookies or similar technologies on Our website or other digital properties. Cookies are small text files placed on device browsers that store preferences and facilitate and enhance your experience. Cookies enable personalization of your experience via the Messaging Service (e.g., sending you personalized text messages such as shopping cart reminders).

If you participate in a contest, sweepstakes, research study, or email survey associated with the Messaging Service, We will collect basic contact information and any other information you choose to provide in connection with these activities. We will also collect your personal information if you contact Us with questions about the Messaging Service or for customer service.

Use of Personal Information
We use your information to deliver, analyze, maintain and support the Messaging Service. We may also use your information to enhance the Messaging Service features and customize and personalize your experiences on the Messaging Service.

We may use your personal information to generate aggregated and/or de-identified information. Aggregated and/or de-identified information is not personal information and may be shared with any third party, including advertisers, promotional partners, and sponsors.

Sharing of Personal Information
We may share your personal information as contemplated in Our primary privacy policy, if you consent to Us doing so, as well as in the following circumstances:

• Third Parties that Help Provide the Messaging Service. We may share your personal information with third parties that help Us provide the Messaging Service (including, but not limited to, platform providers, phone companies, and other vendors who assist us in the delivery of text messages).
• Legal Requirements, Disclosures to Protect Us or Others. We may disclose any information We store associated with you to external parties if We, in good faith, believe doing so is required or appropriate to: comply with law enforcement or national security requests and legal process, such as a court order or subpoena; protect your, Our, or others’ rights, property, or safety; enforce Our policies or contracts; collect amounts owed to Us; or assist with an investigation or prosecution of suspected or actual illegal activity.

 

Accurate Information
When you complete forms online or otherwise provide Us information in connection with the Messaging Service, you agree to provide accurate, complete, and true information. You agree not to use a false or misleading name or a name that you are not authorized to use. If, in Our sole discretion, We believe that any such information is untrue, inaccurate, or incomplete, or you have opted into the Messaging Service for an ulterior purpose, We may refuse you access to the Messaging Service and pursue any appropriate legal remedies.

Choices and Controls
Text messages may be sent via an automatic telephone dialing system. Consent to receive automated marketing text messages is not a condition of any purchase. You can opt-out of receiving further commercial text messages via the Messaging Service by responding to any of Our text messages with any of the following replies: STOP, END, CANCEL, UNSUBSCRIBE, or QUIT. For additional opt-out information, please review Our Terms of Service.

Customer Care
If you are experiencing any problems with the Messaging Service, please visit https://vitechoice.com and submit the form with details about your problem or your request for support, or email support@vitechoice.com.

Supplemental California Privacy Notice
This Supplemental California Privacy Notice only applies to Our processing of personal information via the Messaging Service that is subject to the California Consumer Privacy Act of 2018 (“CCPA“). The CCPA provides California residents with the right to know what categories of personal information We have collected about them and whether We have disclosed that personal information for a business purpose (e.g., to a service provider) in the preceding twelve months. California residents can find this information below:

 

Category of Personal Information Collected by Us	Categories of Third Parties Personal Information is Disclosed to for a Business Purpose
Identifiers	• Service providers
Personal information categories listed in Cal. Civ. Code § 1798.80(e)	• Service providers
Commercial information	• Service providers
Internet or other electronic network activity	• Service providers
Inferences drawn from other personal information to create a profile about a consumer	• Service providers

The categories of sources from which We collect personal information and Our business and commercial purposes for using personal information are set forth above and in Our primary privacy policy.

Additional Privacy Rights for California Residents

Individual Rights under the CCPA.
The CCPA provides California residents with the right to request:

• Access to Personal Information, including obtaining access to or a copy of your personal information.
• Deletion of Personal Information

 

If you are a California resident and would like to exercise any of your rights under the CCPA, please contact Us at support@vitechoice.com. We will process such requests in accordance with applicable laws.

“Sales” of Personal Information under the CCPA. For purposes of the CCPA, unless otherwise stated in Our primary privacy policy, We do not “sell” personal information, nor do we have actual knowledge of any “sale” of personal information of minors under 16 years of age.

Non-Discrimination. California residents have the right not to receive discriminatory treatment by Us for the exercise of their rights conferred by the CCPA.

Authorized Agent. Only you, or someone legally authorized to act on your behalf, may make a verifiable consumer request related to your personal information. To designate an authorized agent, please contact Us at support@vitechoice.com.

Verification. When you make a request, We will ask you to provide sufficient information that allows Us to reasonably verify you are the person about whom we collected personal information or an authorized representative, which may include confirming the email address or phone number associated with any personal information We have about you.

Changes

This Privacy Policy is effective as of the date stated at the top of this Privacy Policy. We may change this Privacy Policy from time to time. Any such changes will be posted on the Website. If we make any material changes, we will notify you by email (sent to the email address specified in your account) prior to the changes becoming effective. By accessing the Website and/or using the Services after we make any such changes to this Privacy Policy, you are deemed to have accepted such changes. Please be aware that, to the extent permitted by applicable law, our use of the Information is governed by the Privacy Policy in effect at the time we collect the Information. Please refer back to this Privacy Policy on a regular basis.

Contact Us

If you have questions about this Privacy Policy, please contact us via e-mail at support@vitechoice.com with “Privacy Policy” in the subject line.